37% Rule - Balancing Analysis with ActionLast week at work, I had the opportunity to have an interesting conversation with two of my colleagues. The problem at hand was quite straightforward. We had one opening for a technical position to fill and were to kick off our recruitment campaign a...Aug 27, 2024·3 min read
Differentiation Strategy in Business: A Comprehensive GuideSophie's Story: Applying Differentiation Strategy Meet Sophie, a savvy entrepreneur who recently started a business selling artisanal soaps in a small town. Sophie's soaps are made from all-natural ingredients and are priced affordably, but she quick...Feb 14, 2023·5 min read
The Cost Leadership Strategy: A Powerful Tool for Gaining a Competitive AdvantageIntroduction In the world of business, staying ahead of the competition is crucial. To do this, companies need to be able to offer their customers the best possible value at the lowest possible cost. This is where the cost leadership strategy comes i...Feb 12, 2023·6 min read
Design Thinking: Solving Real-Life Problems with Creativity and EmpathyDesign thinking is a problem-solving approach that uses empathy, creativity, and experimentation to find innovative and effective solutions to complex problems. It was first developed by the design consultancy IDEO and has since become a popular meth...Feb 10, 2023·5 min read
What Makes a Great Life?We all have different ideas about what constitutes a great life, but according to Gallup, there are five key aspects that are universally important for our overall well-being. These are work, finances, physical health, communities, and relationships ...Feb 8, 2023·3 min read
Sri Lanka's IT Industry: A Growing and Dynamic FieldSri Lanka has a thriving IT industry that is quickly becoming one of the most dynamic and innovative industries in the world. With a rapidly growing talent pool, a supportive government, and a strong infrastructure, the country is well-positioned to ...Feb 3, 2023·5 min read
AWS Certifications: Which is Right for You? A Story-Based ApproachAdithya was an IT professional who had been working in the field for several years. He had always been interested in the cloud and had been keeping an eye on the various cloud platforms available. When he first heard about Amazon Web Services (AWS), ...Jan 29, 2023·5 min read
